Ride
The Wave

How Established Brands Launch and Scale on TikTok Shop

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With Featured Partner:
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Meet Your Speakers

Christopher

Christopher Anaya

Ecommerce Operations Manager, TikTok

Kurt Elster

Kurt Elster

Shopify Plus Expert, Ethercycle

Molly

Molly Pittman

CEO, Smart Marketer

Lisa Guerrera

Lisa Guerrera

Co-founder & CEO, EXPERIMENT

Mo Afshar headshot

Mo Afshar

CEO, Pipe17

Logan Dunn

Logan Dunn

Head of Ecommerce (D2C), Wyze

Autumn Morgan

Autumn Shultz-Morgan

Head of Events, Northbeam

Chico

Chico Guerra

Co-founder, ZUUM Technologies

Tim

Tim Ryan

Head of Commerce, ORCA

Brad

Brad Dey

Chief Technology Officer, Dappz Sportz

Claudiu Coba — Videowise

Claudiu Cioba

Founder & CEO, Videowise

Ellen Zhang

Ellen Zhang

Strategic Partnership Manager, Gorgias

Tom Davis - ShipBob

Tom Davis

Platform Partnerships Manager, ShipBob

Mike Gelb

Mike Gelb

Community Manager, Manufactured

Gabriel Wolff

Gabriel Wolff

Growth Operator, Everything Bagel

Saurabh Gupta — Recharm

Saurabh Gupta

Co-founder, Recharm

Rick Watson

Rick Watson

CEO, RMW Commerce Consulting

tiffany

Tiffany Johnson

Sales Manager, Pipe17

Derric

Derric Haynie

Head of Demand Generation, Pipe17

Schedule Highlights

Original Air Date: September 20, 2023

9:00 AM - 9:10 AM

Keynote

Opening Remarks

What to expect. How to get the most. How to win prizes.

Derric
Derric Haynie

Head of Demand Generation, Pipe17

9:10 AM - 9:40 AM

Keynote

How to Setup TikTok Shop

What is TikTok Shop? Why should you care? And the quick and easy steps to get setup.

Christopher
Christopher Anaya

Ecommerce Operations Manager, TikTok

9:40 AM - 10:10 AM

Keynote

Merchant Interview: Wyze

Discover the success story in an exclusive merchant interview session with Pipe17 and TikTok. Merchant to be revealed.

Mo Afshar headshot
Mo Afshar

CEO, Pipe17

Logan Dunn
Logan Dunn

Head of Ecommerce (D2C), Wyze

Rick Watson
Rick Watson

CEO and Founder RMW Commerce Consulting

10:10 AM - 10:40 AM

Marketing

How to Go Live and Sell Product on TikTok

Turn your channel into a mini-QVC and profit.

Tim
Tim Ryan

Partner, ORCA

Operations

Panel: Learnings from Successful TikTok Brands

Discover how these amazing brands drove into success in TikTok.

tiffany
Tiffany Johnson

Sales Account Manager, Pipe17

Brad
Brad Dey

Chief Technology Officer, Dappz Sports

Chico
Chico Guerra

Co-founder, ZUUM Technologies

10:40 AM - 11:10 AM

Marketing

Turning TikTok Video into Recognized Revenue

Learn how to transform TikTok videos into a profitable revenue stream.

Claudiu Coba — Videowise
Claudiu Cioba

Founder & CEO, Videowise

Operations

Streamlining TikTok Customer Service and Beyond

Explore effective strategies for optimizing customer service in your TikTok Shop.

Ellen Zhang
Ellen Zhang

Strategic Partnership Manager, Gorgias

11:10 AM - 11:40 AM

Marketing

5 Steps to Optimize your Omnichannel Ad Spend Budget

Learn how to make the most of your ad budget and boost profits.

Autumn Morgan
Autumn Shultz-Morgan

Head of Events, Northbeam

Operations

Mastering Omnichannel Fulfillment

Learn and gain expertise in efficient omnichannel fulfillment tactics.

Tom Davis - ShipBob
Tom Davis

Platform Partnerships Manager, ShipBob

11:40 AM - 12:10 PM

Marketing

Ads that Don't Feel Like Ads

Discover the secret formula for crafting viral videos for the TikTok audience.

Gabriel Wolff
Gabe Wolff

Growth Operator, Everything Bagel

Operations

Balancing Supply and Demand When You Go Viral on TikTok

The secret way to leverage product shortages while also working hard to ensure they never happen.

Mike Gelb
Mike Gelb

Community Manager, Manufactured

12:10 PM - 12:40 PM

Marketing

Maximize the Potential of your Video Content

How to gather, organize, publish, and re-purpose your content to really "squeeze the juice" out of your existing library.

Saurabh Gupta — Recharm
Saurabh Gupta

Co-founder, Recharm

Operations

Merchant Interview: EXPERIMENT

An in-depth conversation with a successful merchant sharing how they primary scaled using TikTok.

Mike Gelb
Mike Gelb

Community Manager, Manufactured

Lisa Guerrera
Lisa Guerrera

Co-founder & CEO, EXPERIMENT

12:40 PM - 1:10 PM

Keynote

Closing Keynote: Advanced Marketing Tips and Tricks
Kurt Elster
Kurt Elster

Shopify Plus Expert, Ethercycle

Molly
Molly Pittman

CEO, Smart Marketer

Ride The Wave That is
TikTok Shop!

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