Ride
The Wave

How Established Brands Launch and Scale on TikTok Shop

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With Featured Partner:

Meet Your Speakers

Christopher Anaya

Ecommerce Operations Manager, TikTok

Kurt Elster

Shopify Plus Expert, Ethercycle

Molly Pittman

CEO, Smart Marketer

Lisa Guerrera

Co-founder & CEO, EXPERIMENT

Mo Afshar

CEO, Pipe17

Logan Dunn

Head of Ecommerce (D2C), Wyze

Autumn Shultz-Morgan

Head of Events, Northbeam

Chico Guerra

Co-founder, ZUUM Technologies

Tim Ryan

Head of Commerce, ORCA

Brad Dey

Chief Technology Officer, Dappz Sportz

Claudiu Cioba

Founder & CEO, Videowise

Ellen Zhang

Strategic Partnership Manager, Gorgias

Tom Davis

Platform Partnerships Manager, ShipBob

Mike Gelb

Community Manager, Manufactured

Gabriel Wolff

Growth Operator, Everything Bagel

Saurabh Gupta

Co-founder, Recharm

Rick Watson

Rick Watson

CEO, RMW Commerce Consulting

Tiffany Johnson

Sales Manager, Pipe17

Derric Haynie

Head of Demand Generation, Pipe17

Schedule Highlights

Original Air Date: September 20, 2023

9:00 AM - 9:10 AM

Keynote

Opening Remarks

What to expect. How to get the most. How to win prizes.

Derric Haynie

Head of Demand Generation, Pipe17

9:10 AM - 9:40 AM

Keynote

How to Setup TikTok Shop

What is TikTok Shop? Why should you care? And the quick and easy steps to get setup.

Christopher Anaya

Ecommerce Operations Manager, TikTok

9:40 AM - 10:10 AM

Keynote

Merchant Interview: Wyze

Discover the success story in an exclusive merchant interview session with Pipe17 and TikTok. Merchant to be revealed.

Mo Afshar

CEO, Pipe17

Logan Dunn

Head of Ecommerce (D2C), Wyze

Rick Watson
Rick Watson

CEO and Founder RMW Commerce Consulting

10:10 AM - 10:40 AM

Marketing

How to Go Live and Sell Product on TikTok

Turn your channel into a mini-QVC and profit.

Tim Ryan

Partner, ORCA

Operations

Panel: Learnings from Successful TikTok Brands

Discover how these amazing brands drove into success in TikTok.

Tiffany Johnson

Sales Account Manager, Pipe17

Brad Dey

Chief Technology Officer, Dappz Sports

Chico Guerra

Co-founder, ZUUM Technologies

10:40 AM - 11:10 AM

Marketing

Turning TikTok Video into Recognized Revenue

Learn how to transform TikTok videos into a profitable revenue stream.

Claudiu Cioba

Founder & CEO, Videowise

Operations

Streamlining TikTok Customer Service and Beyond

Explore effective strategies for optimizing customer service in your TikTok Shop.

Ellen Zhang

Strategic Partnership Manager, Gorgias

11:10 AM - 11:40 AM

Marketing

5 Steps to Optimize your Omnichannel Ad Spend Budget

Learn how to make the most of your ad budget and boost profits.

Autumn Shultz-Morgan

Head of Events, Northbeam

Operations

Mastering Omnichannel Fulfillment

Learn and gain expertise in efficient omnichannel fulfillment tactics.

Tom Davis

Platform Partnerships Manager, ShipBob

11:40 AM - 12:10 PM

Marketing

Ads that Don't Feel Like Ads

Discover the secret formula for crafting viral videos for the TikTok audience.

Gabe Wolff

Growth Operator, Everything Bagel

Operations

Balancing Supply and Demand When You Go Viral on TikTok

The secret way to leverage product shortages while also working hard to ensure they never happen.

Mike Gelb

Community Manager, Manufactured

12:10 PM - 12:40 PM

Marketing

Maximize the Potential of your Video Content

How to gather, organize, publish, and re-purpose your content to really "squeeze the juice" out of your existing library.

Saurabh Gupta

Co-founder, Recharm

Operations

Merchant Interview: EXPERIMENT

An in-depth conversation with a successful merchant sharing how they primary scaled using TikTok.

Mike Gelb

Community Manager, Manufactured

Lisa Guerrera

Co-founder & CEO, EXPERIMENT

12:40 PM - 1:10 PM

Keynote

Closing Keynote: Advanced Marketing Tips and Tricks
Kurt Elster

Shopify Plus Expert, Ethercycle

Molly Pittman

CEO, Smart Marketer

Ride The Wave That is
TikTok Shop!