Priority Integration for Manufacturing Commerce

Bridge manufacturing operations with digital commerce. Connect Priority ERP to your sales channels and fulfillment partners for automated order-to-cash workflows and real-time inventory visibility.
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The Challenge of ERP-Commerce Integration

Manufacturing Meets Modern Commerce Demands

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B2B2C Complexity

Manufacturers using Priority ERP face challenges when supporting both B2B wholesale and direct-to-consumer channels with different pricing, terms, and fulfillment requirements.

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Inventory Visibility Gaps

Without real-time integration between Priority and commerce channels, manufacturers cannot provide accurate availability promises or optimize production planning based on demand.

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Order Processing Bottlenecks

Manual order entry from multiple channels into Priority creates delays, errors, and limits the ability to scale digital commerce alongside traditional distribution.

The Solution for Priority Integration & Order Management

Manufacturing-Ready Connectivity with Commerce Intelligence

Pipe17 bridges Priority ERP’s manufacturing capabilities with modern commerce requirements. Our platform handles B2B and B2C complexity while maintaining the financial controls and inventory accuracy manufacturers require.
iPaaS & Custom Builds Legacy OMS Pipe17
Native API-First Connectivity
Pre-Built Commerce Connectors
Custom Integration Mappings
Advanced Order Orchestration
Exception Management & Alerts
Unified Inventory Management
Rapid to Implement & Go-Live
Easy to Add / Swap Channels & Flows
Low Total Cost of Ownership (TCO)

Leading Brands and Fulfillment Providers are Powered By Pipe17

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Digitize Your Priority ERP Operations with Pipe17

Connect Priority to your expanding commerce ecosystem with Pipe17’s Order Operations platform. We automate the complete order-to-cash cycle across all channels while maintaining Priority as your manufacturing system of record, enabling you to embrace digital commerce without disrupting core operations.
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Unified B2B/B2C Operations

Process wholesale orders and individual consumer purchases through the same automated workflows. Maintain channel-specific pricing and terms while simplifying operations, reducing order processing time by 75%.

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Real-Time Manufacturing Intelligence

Connect production planning to actual demand signals. Update Priority with real-time sales data to optimize inventory levels and production schedules.

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Automated Financial Workflows

Streamline order-to-cash processes with automatic order creation, fulfillment updates, and invoice generation. Maintain financial controls while eliminating manual data entry, cutting billing errors by 95%.

Automated Priority Data Flows

Pipe17 provides bidirectional data flows that connect Priority ERP to modern commerce channels and fulfillment partners. Our platform translates between manufacturing logic and commerce requirements seamlessly.
  • Pull Locations from Priority. Synchronize warehouse and production facility data to enable multi-location fulfillment strategies.
  • Pull Inventory from Priority. Broadcast real-time availability from Priority to all sales channels, including available-to-promise calculations.
  • Push Orders to Priority. Create sales orders automatically in Priority from any commerce channel with appropriate customer and pricing data.
  • Pull Orders from Priority. Send B2B orders from Priority to 3PLs or dropship partners for fulfillment execution.
  • Push Shipments to Priority. Update Priority with shipment confirmations and tracking data for complete order lifecycle visibility.
  • Pull Shipments from Priority. Get shipment details from Priority-managed fulfillment to update customer-facing systems.
  • Push Fulfillments to Priority. Create delivery records in Priority based on 3PL shipment confirmations for accurate invoicing.
  • Pull Fulfillments from Priority. Send fulfillment data from Priority to update order status on commerce channels.
  • Push Products to Priority. Sync product catalogs from commerce platforms to maintain consistent item records.

Connect Priority ERP to Digital Commerce

Enable your manufacturing business to compete in digital commerce. Pipe17 provides the integration layer that connects Priority ERP to modern sales channels while maintaining the operational controls manufacturing requires.

Ready to Cut Order Processing Time by 75%?

Manufacturers accelerate B2B2C operations with Pipe17 for Priority ERP. Digitize your order-to-cash cycle today.
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is better with

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